The Challenge

ABC Entertainment Marketing Group brought in new management to establish cost efficiencies while maintaining network quality. The new management brought in Weill Media.

Our Solution

And Weill Media brought it! In addition to attention to details and production quality assurance, Weill Media established a set of protocols followed in the execution of all future ABC Entertainment Marketing productions. We oversaw network campaigns and promos as well as web video shoots for popular shows including Modern Family.

The Results

Projects successfully produced and production protocols became the basis of ABC Entertainment Marketing’s revamped internal project approvals system.